Murdoch’s ambitions in the Middle East
With his media empire under fire in the west, NewsCorp chief eyes the Middle East market.
Dahr Jamail Last Modified: 20 Jul 2011 14:59
Embroiled in a scandal that has global implications, Rupert Murdoch’s media empire is under fire due to the ongoing fallout resulting from the News of the World scandal.
But while News Corp remains under heavy scrutiny in the UK, US, and the rest of the West, the launch of Abu Dhabi-based Arabic language news channel Sky News Arabia is still on track.
For someone interested in assisting in starting a television network with a planned initial reach of 50 million viewers across the Middle East, Murdoch has an interesting perspective on regional issues that affect the would-be consumers of the new Arabic channel.