Hard Lessons from the HuffPost Sale
By Robert Parry
U.S. progressive media has had a tough few weeks. First, Keith Olbermann, the pioneer for liberal programming during MSNBC’s evening hours, was sent packing. Then, Arianna Huffington allowed AOL to subsume her Huffington Post into AOL’s right-of-center content for the price tag of $315 million.
Leftist bloggers who had provided free content to Huffington Post, enabling it to become a valuable property, found themselves quite literally sold out, with Huffington pocketing $18 million while making clear that she won’t battle for the liberal banner inside AOL.
Huffington joined with her new boss, AOL Chairman Tim Armstrong, to declare that their focus will be on how many eyeballs can be drawn to AOL, not in pushing progressive causes.