BP Buys Top Google Result for “Oil Spill”

BP has purchased sponsored links that appear at the top of Google and Yahoo’s search results for terms like “oil spill” in its attempts to improve its public image in the wake of its massive oil spill in the Gulf of Mexico.

BP’s PR problems are severe. U.S. President Barack Obama said this morning that he’s talking to experts so he can determine “whose ass to kick.”

Read more.



2 Comments to “BP buys top Google result for “oil spill””

  • Convince Google to Donate Proceeds from BP Ads to the Gulf Cleanup Effort http://www.facebook.com/group.php?gid=127738057249291

  • I don’t think that this is such a hot idea. It wouldn’t be that much, and it would only serve BP as a nice PR gesture.

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