“100% corporate propaganda”–brought to you by CBS!

Undercover Boss: Advertainment’s Fourth Wave

So we assume you saw Undercover Boss last night, CBS’ big new reality show that got the plum post-Super
Bowl spot? Amazing, was it not? Televised entertainment has now completed its long, winding journey into becoming 100% corporate propaganda.

In Undercover Boss, a CEO goes undercover in his own company to get the real scoop on how hard it is…

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